TY - GEN AU - Rajan, Mukund TI - The Brand custodian: My years with the Tatas SN - 9789353024864 U1 - 338.70954 20 PY - 2019/// CY - Noida PB - HarperCollins KW - Economics KW - Production economcis KW - Business enterprises KW - India KW - Executive KW - Biography KW - Tata group KW - Employees KW - Management ER -