Allcott, Hunt <br/><br/>
The Lightbulb paradox :  Evidence from two randomized experiments / 
Hunt Allcott and Dmitry Taubinsky 
 - Cambridge  NBER  2013 
 - 71p 
 - NBER Working Paper ;  19713 .
<br/><br/><label>Subjects--Topical Terms: </label><br/>NBERWP 19713<br/>E10868.pdf