TY  - BOOK
AU  - Leeflang,Peter S.H et al
TI  - Advanced methods for modeling markets
SN  - 9783319534671
U1  - 658.8015118 20
PY  - 2017///
CY  - Cham
PB  - Springer-Verlag
KW  - Management
KW  - Marketing
KW  - Mathematical models
KW  - Market research
ER  -